What Is Data Management?

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Data Management is the field that deals with the handling of data within an organization as an essential resource for analysis and decision-making. It encompasses a variety of processes that ensure all information is available whenever needed, and that it can be used to guide action.

Effective Data Management allows organizations to use their data as an asset of strategic importance, regardless of its location within the organization. It offers better visibility, reliability and security and also allows for scalability. It enables faster, more accurate and trustworthy analytics that deliver competitive advantages.

Organizations are confronted with unprecedented quantities and varieties of data, which can provide valuable insights into the nature of their business however only if the data is properly managed and respected. Poor data management can be costly, and it can undermine the confidence of those who depend on the data.

In addition, the growth of new data sources for personal information has created a new set of challenges to compliance with consumer protection laws like GDPR and the California Consumer Privacy Act (CCPA). Data management procedures can help to ensure that people are notified at the time of the collection of data, that they retain control over their own data and that systems are able to be able to meet erasure or portability requirements.

Data management requires a team with specific skills and roles. They include data architects, database developers and analysts to data stewards. In larger companies data engineers and quality specialists who handle data pipelines to support business analytics are often part of the team.